Joico's Color Infuse Red Shampoo fights fading, while cranking up the heat and intensity on all shades of red - from rich reds to natural gingers.
Benefits
- Instantly reignites your red
- Long-lasting results through 12 washes
- Boosts shine and smoothness
- Over 2X stronger hair*
- Controls static
- Gently cleanses hair
- Revives vibrancy of red hair
- Boosts shine and controls static
- *Against combing breakage on damaged hair vs. a non-conditioning shampoo; when using Color Balance Blue Shampoo and Conditioner together
Key Ingredients
- Red Pigments - directly attach to the hair and instantly boost red tones.
- Green Tea Extract And UV Absorbers - help fight fading and tonal change to keep color looking great.
- SmartRelease Technology, their one-of-a-kind liposome delivery system, packs a punch - continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
How to use:
Apply to wet hair. Leave in 3-5 minutes. Rinse. Repeat 2-3 times per week, alternating with regular shampoo. Follow with Color Infuse Red Conditioner for best results.
